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On Page Optimization
This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.
We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.
We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.
Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.
Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.
Link Building
If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.
If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.
Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.
Map Optimization
Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.
Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.
Features & Benefits
No Long-Term Contracts
Monthly Ranking Reports
Website Traffic Reporting
Big & Small Client Experience
Contact Us
Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.
Local SEO Marketing Company Serving Tuba City Arizona
Tom Johnston Can Be Your Best Option For SEO
Professional SEO will benefit your small business in numerous ways. SEO can generate leads, increase targeted traffic for your site, and deliver a better user experience. However, bad quality SEO might be damaging to the site. Tom Johnston can offer the expert Search marketing services that you desire. Johnston is undoubtedly an experienced professional which has been doing work in SEO to get a decade.
Because Johnston has extensive expertise, he’s equipped to work alongside all sorts of clients, from small enterprises to larger ones. Johnston also offers franchise SEO for businesses that have multiple locations. If you choose to use Johnston, you’ll have the Search marketing services you need.
Johnston has a three-step approach to SEO. On-page optimization is step one of the process. This procedure involves making changes to a site so that you can improve its search engine results. On-page optimization can present search engines like yahoo what your site should be ranking for. There are many on-page optimization techniques that could enhance your site’s rankings, including creating SEO-friendly content to your site.
The next step is off-page optimization. This describes off-site techniques that may improve your site’s rankings. One of the many components of off-page optimization is link building. Off-page optimization is a way to show search engines like yahoo that your site is a reliable source of information.
The next step is local seo. This is certainly necessary for companies that operate locally. This part of the process involves optimization for Google Maps and claiming and providing detailed information to your Google My Business listing. Providing accurate information for other directory listings is crucial also.
Tom Johnston offers many services to his clients. When you work with Johnston, you’ll have a month-to-month contract. Whether you want SEO assistance from the short-term or long term help, you’ll can get the help that you need. Your contract may be adjusted when needed.
You’ll receive monthly ranking reports, which will assist you to see how your internet site is performing. This will assist you to see which search terms are yielding ideal results. It will likewise reveal to you the way your search rankings happen to be improving from month to month.
Google Analytics will likely be placed on your web site, which means it will be simpler that you can monitor the traffic your website is receiving. You’ll also be able to discover what number of the visitors to your blog have realized your site via search engines like yahoo.
If you’re interested in dealing with Tom Johnston, you are able to contact him to get a free video analysis of your own site. The analysis will even compare your website to competing sites. As this consultation will be absolutely free, there is no basis for you not to make the most of it.
It’s vital for your company to be optimized for search engines like google. Strong SEO is crucial to the health of any company. Whether you run a large national company or possibly a small, locally-based company, you can trust Tom Johnston to deal with your entire SEO needs. Visit Tom-Johnston.com to learn more.
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