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On Page Optimization
This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.
We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.
We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.
Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.
Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.
Link Building
If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.
If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.
Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.
Map Optimization
Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.
Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.
Features & Benefits
No Long-Term Contracts
Monthly Ranking Reports
Website Traffic Reporting
Big & Small Client Experience
Contact Us
Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.
Local SEO Marketing Company Serving Mohave Valley Arizona
Tom Johnston Is Your Smart Choice For SEO
Professional SEO may benefit your organization in many ways. SEO can generate leads, increase traffic to the site, and deliver a better user experience. However, low quality SEO may be damaging to the site. Tom Johnston offers the expert Search engine optimization services you need. Johnston is surely an experienced professional that has been employed in SEO to get a decade.
Because Johnston has extensive expertise, he’s equipped to work with all types of clients, from small companies to larger ones. Johnston now offers franchise SEO for firms that have multiple locations. When you select to use Johnston, you’ll receive the Search engine optimization services you need.
Johnston requires a three-step strategy to SEO. On-page optimization is step one in the process. This technique involves making changes to some site so that you can improve its search engine results. On-page optimization can present search engines what your blog ought to be ranking for. There are lots of on-page optimization techniques that can boost your site’s rankings, for example creating SEO-friendly content to your site.
The next step is off-page optimization. This describes off-site techniques that may boost your site’s rankings. One of many components of off-page optimization is building links. Off-page optimization is a way to show search engines that your site is a trustworthy way to obtain information.
The 3rd step is local search engine marketing. This is certainly essential for firms that operate locally. This section of the process involves optimization for Google Maps and claiming and providing more information to your Google My Business listing. Providing accurate information for other directory listings is vital as well.
Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll use a month-to-month contract. Whether you will need SEO assistance in the short-term or long-term help, you’ll can get the help that you need. Your contract might be adjusted as needed.
You’ll receive monthly ranking reports, which will help you to observe how your site is performing. This will help you to see which search phrases are yielding the best results. It will likewise show you the way your search rankings have already been improving from month to month.
Google Analytics will likely be installed on your site, meaning it will be easier so that you can monitor the traffic your internet site is receiving. You’ll likewise be able to find out what number of the visitors to your website are finding your site via search engine listings.
If you’re interested in dealing with Tom Johnston, you are able to contact him for any free video analysis of your own site. The analysis will likely compare your website to competing sites. As this consultation will likely be totally free, there is not any reason for you not to take full advantage of it.
It’s necessary for your small business to be optimized for search engines like google. Strong SEO is essential to the health of any organization. Whether you run a big national company or a small, locally-based company, you can rely Tom Johnston to manage your SEO needs. Visit Tom-Johnston.com to acquire more information.
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