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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      Arizona

      Local SEO Marketing Company Serving Globe Arizona

      Tom Johnston Will Be Your Best Option For SEO

      Professional SEO may benefit your organization in many ways. SEO can generate leads, get more traffic to the site, and deliver a better user experience. However, bad quality SEO can be damaging to the site. Tom Johnston can offer the expert Search engine optimization services you need. Johnston is undoubtedly an experienced professional which has been working in SEO to get a decade.

      Because Johnston has extensive expertise, he’s equipped to use all kinds of clients, from smaller businesses to larger ones. Johnston also offers franchise SEO for companies that have multiple locations. If you select to do business with Johnston, you’ll obtain the SEO services you want.

      Johnston requires a three-step strategy to SEO. On-page optimization is step one of the process. This process involves making changes into a site to be able to improve its search engine ranking positions. On-page optimization can present search engines what your site must be ranking for. There are several on-page optimization techniques that could increase your site’s rankings, including creating SEO-friendly content for your site.

      The 2nd step is off-page optimization. This describes off-site techniques that can improve your site’s rankings. One of the primary parts of off-page optimization is building links. Off-page optimization is a means to show search engine listings that your internet site is a reliable method to obtain information.

      The third step is local search engine optimisation. This really is important for companies that operate locally. This portion of the process involves optimization for Google Maps and claiming and providing details for the Google My Company listing. Providing accurate information for other directory listings is important too.

      Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll use a month-to-month contract. Whether you want SEO assistance within the short-term or long-term help, you’ll get the support that you require. Your contract may be adjusted when necessary.

      You’ll receive monthly ranking reports, which will enable you to discover how your website is performing. This will enable you to see which keyphrases are yielding greatest results. It is going to demonstrate how your search rankings are already improving from month to month.

      Google Analytics will be set up on your website, which implies it will be simpler so that you can monitor the traffic your internet site is receiving. You’ll also be able to discover what percentage of the targeted traffic to your blog are discovering your website via search engines like yahoo.

      If you’re enthusiastic about working with Tom Johnston, you are able to contact him for a free video analysis of your site. The analysis will likely compare your website to competing sites. Since this consultation is going to be absolutely free, there is not any reason for you not to take advantage of it.

      It’s vital for your small business to get optimized for search engine listings. Strong SEO is essential to the health of any company. Whether you operate a huge national company or a small, locally-based company, you can trust Tom Johnston to take care of your SEO needs. Visit Tom-Johnston.com to find out more.

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