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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      Arizona

      Local SEO Marketing Company Serving Congress Arizona

      Tom Johnston Can Be Your Most Suitable Choice For SEO

      Professional SEO will manage to benefit your small business in several ways. SEO can generate leads, get more traffic to the site, and deliver a much better user experience. However, poor quality SEO could be damaging for your site. Tom Johnston can offer the expert Search engine optimization services you need. Johnston is definitely an experienced professional which has been working in SEO for any decade.

      Because Johnston has extensive expertise, he’s equipped to use all kinds of clients, from small companies to larger ones. Johnston now offers franchise SEO for companies that have multiple locations. If you choose to work alongside Johnston, you’ll obtain the Search marketing services you need.

      Johnston requires a three-step method of SEO. On-page optimization is the initial step in the process. This technique involves making changes to your site so that you can improve its search engine rankings. On-page optimization can show the major search engines what your web site ought to be ranking for. There are many on-page optimization techniques that may enhance your site’s rankings, for example creating SEO-friendly content for your site.

      The second step is off-page optimization. This describes off-site techniques that may boost your site’s rankings. One of the primary components of off-page optimization is backlink building. Off-page optimization is ways to show search engines that your internet site is a reliable source of information.

      The third step is local seo. This is necessary for businesses that operate locally. This area of the process involves optimization for Google Maps and claiming and providing details for the Google My Company listing. Providing accurate information for other directory listings is important as well.

      Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll have a month-to-month contract. Whether you will need SEO assistance within the short-term or long-term help, you’ll be able to get the services that you require. Your contract can be adjusted when needed.

      You’ll receive monthly ranking reports, which will allow you to see how your internet site is performing. This will assist you to see which search terms are yielding ideal results. It will also show you how your search rankings happen to be improving from month to month.

      Google Analytics will probably be set up on your website, meaning it will be easier that you can monitor the traffic your website is receiving. You’ll also be able to see what number of the people to your site are finding your site via search engine listings.

      If you’re considering utilizing Tom Johnston, you may contact him for any free video analysis of your site. The analysis will likely compare your website to competing sites. Simply because this consultation will probably be free of charge, there is not any reason behind you not to make the most of it.

      It’s important for your business to be optimized for search engines like google. Strong SEO is important to the healthiness of any organization. Whether you operate a big national company or perhaps a small, locally-based company, you can trust Tom Johnston to handle your entire SEO needs. Visit Tom-Johnston.com to acquire more information.

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