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On Page Optimization
This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.
We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.
We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.
Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.
Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.
If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.
If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.
Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.
Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.
Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.
Features & Benefits
No Long-Term Contracts
Monthly Ranking Reports
Website Traffic Reporting
Big & Small Client Experience
Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.
Local SEO Marketing Company Serving Yakutat Alaska
Tom Johnston Can Be Your Best Option For SEO
Professional SEO will manage to benefit your business in numerous ways. SEO can generate leads, increase traffic for your site, and deliver a greater user experience. However, poor quality SEO could be damaging to your site. Tom Johnston can provide the expert SEO services that you need. Johnston is surely an experienced professional which has been employed in SEO for a decade.
Because Johnston has extensive expertise, he’s equipped to work alongside all sorts of clients, from small enterprises to larger ones. Johnston even offers franchise SEO for businesses that have multiple locations. When you choose to use Johnston, you’ll obtain the Search marketing services you want.
Johnston requires a three-step strategy to SEO. On-page optimization is step one from the process. This method involves making changes to your site to be able to improve its search engine results. On-page optimization is capable of showing search engines like Google what your blog ought to be ranking for. There are many on-page optimization techniques that can boost your site’s rankings, for example creating SEO-friendly content for the site.
Another step is off-page optimization. This describes off-site techniques that will boost your site’s rankings. One of many aspects of off-page optimization is backlink building. Off-page optimization is a means to show search engine listings that your website is a trustworthy way to obtain information.
The 3rd step is local search engine marketing. This really is required for firms that operate locally. This part of the process involves optimization for Google Maps and claiming and providing detailed information for the Google My Company listing. Providing accurate information for other directory listings is important at the same time.
Tom Johnston offers many services to his clients. When you work with Johnston, you’ll have got a month-to-month contract. Whether you require SEO assistance within the short-term or long term help, you’ll get the services you need. Your contract could be adjusted as required.
You’ll receive monthly ranking reports, which will allow you to discover how your website is performing. This will enable you to see which search phrases are yielding greatest results. It will show you the way your search rankings are already improving from month to month.
Google Analytics is going to be set up on your website, which implies it will be simpler for you to monitor the traffic your internet site is receiving. You’ll also be able to find out how many of the website visitors to your blog have realized your site via search engine listings.
If you’re considering dealing with Tom Johnston, you may contact him to get a free video analysis of the site. The analysis will even compare your blog to competing sites. Because this consultation will be totally free, there is no reason for you not to take advantage of it.
It’s important for your business to become optimized for search engines like google. Strong SEO is vital to the health of any company. Whether you run a sizable national company or possibly a small, locally-based company, you can depend on Tom Johnston to handle your entire SEO needs. Visit Tom-Johnston.com for more information.
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Search Engine Optimization
Best Local SEO Expert Agency Firm
- Serp (Search Engine Ranking Results Page)
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- On Page Optimziation
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- Google Maps
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- SEO Consultant Services
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- White Hat
- Mobile & Phone
- Link Building