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On Page Optimization
This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.
We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.
We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.
Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.
Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.
If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.
If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.
Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.
Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.
Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.
Features & Benefits
No Long-Term Contracts
Monthly Ranking Reports
Website Traffic Reporting
Big & Small Client Experience
Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.
Local SEO Marketing Company Serving Eielson Afb Alaska
Tom Johnston Can Be Your Smart Choice For SEO
Professional SEO will manage to benefit your organization in several ways. SEO can generate leads, increase web traffic in your site, and deliver a much better user experience. However, low quality SEO can be damaging for your site. Tom Johnston can offer the expert Search engine optimization services that you need. Johnston is surely an experienced professional that has been operating in SEO for the decade.
Because Johnston has extensive expertise, he’s equipped to work alongside all kinds of clients, from smaller businesses to larger ones. Johnston even offers franchise SEO for firms that have multiple locations. When you select to work alongside Johnston, you’ll have the Search marketing services you need.
Johnston takes a three-step strategy to SEO. On-page optimization is step one of your process. This method involves making changes to some site as a way to improve its search engine results. On-page optimization can show search engines what your website should be ranking for. There are several on-page optimization techniques that can improve your site’s rankings, like creating SEO-friendly content to your site.
The second step is off-page optimization. This describes off-site techniques which will improve your site’s rankings. One of many components of off-page optimization is backlink building. Off-page optimization is a way to show search engine listings that your internet site is a reliable way to obtain information.
Your third step is local search engine marketing. This is certainly necessary for firms that operate locally. This part of the process involves optimization for Google Maps and claiming and providing more information to your Google My Company listing. Providing accurate information for other directory listings is important too.
Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll possess a month-to-month contract. Whether you want SEO assistance within the short-term or long-term help, you’ll be capable of getting the help that you need. Your contract can be adjusted when necessary.
You’ll receive monthly ranking reports, which will help you to see how your website is performing. This will allow you to see which search phrases are yielding greatest results. It will likewise reveal to you how your search rankings are already improving from month to month.
Google Analytics will probably be placed on your web site, which suggests it will be simpler that you can monitor the traffic your internet site is receiving. You’ll also be able to view what number of the people to your website are finding your site via search engine listings.
If you’re interested in utilizing Tom Johnston, you are able to contact him for any free video analysis of your respective site. The analysis may also compare your web site to competing sites. Since this consultation will be totally free, there is absolutely no reason for you not to make the most of it.
It’s essential for your business to be optimized for search engines like yahoo. Strong SEO is important to the health of any business. Whether you operate a big national company or perhaps a small, locally-based company, you can depend on Tom Johnston to manage all of your SEO needs. Visit Tom-Johnston.com for more information.
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Search Engine Optimization
Best Local SEO Expert Agency Firm
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- On Page Optimziation
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- Non Expensive
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- Link Building
- Fairbanks North Star
- Eielson Afb